When there is a need to book a flight, the search for lowest
possible airfares could be the primary consideration for most of you. The
airline which offers the cheapest fares stands high chances of selling tickets.
However, this might not be true for a number of passengers who have their own
criteria for choosing the airline. What could these reasons be for selecting an
airline, if not the price of tickets? Well, these would relate to the services
which airlines have to offer. So, the next question is which of these services
are most important from passenger perspective. Let us have an idea of these-
- Baggage Allowances- If
there is an airline which is offering free or more check-in baggage
allowance, then this could be the preferred carrier.
- Meals- The meals also mean
a lot to passengers. What types of meals are offered in airline and
whether these are complimentary or chargeable also matters for many
passengers. If an airline offers wine or liquor, then alcohol lovers would
prefer to fly in that airline.
- Entertainment- If an
airline is offering different entertainment avenues which could be to your
liking or to that of the other passengers travelling with you (such as
kids or the elderly), then these could prove to be deal breaker. So, it is
not just the cheap airline tickets but the different ways in which you can
entertain yourself which would matter while buying flight tickets.
- Ease of earning and
redeeming reward points- Some passengers would even check how it is to
accumulate and redeem the points with a particular airline. An easy to
understand and rewarding frequent flyer program could entice people to fly
on one airline than the other. Therefore, airlines that have a more
far-reaching and elaborate program that provides more avenues for earning
and redeeming points will be preferred for booking tickets.
- Crew Behavior- How does
the cabin crew interact with you? Is it courteous, polite and able to take
reasonably good care of you? If yes, then this is an additional element
that will make people buy tickets on the airline. For this reason, careful
selection and proper training of cabin crew holds importance.
- Safety record- Airplanes
have to be totally safe for passengers to fly. These must be checked and
certified as safe by reputed national and global companies. Passengers do
keep track of news of airplanes relating to their airworthiness,
maintenance and financial condition. So, even if cheap tickets are offered
by an airline which has dubious record of safety, passengers will not buy
ticket from it.
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